Email Marketing
Gilaroo offers a full-managed service in planning, designing, creating, launching and managing email marketing campaigns.
What is Email Marketing?
Email Marketing is the process of advertising & selling products/services or generating leads to acquire new customers or communicating with your existing customer base through professional emails.
Why use Email Marketing?
Email Marketing is a cost effective, targeted and measurable marketing tool to help advertise the products/services that your company may offer.
Here are some reasons why you should use email marketing as part of your marketing activities:
- Email Marketing is much cheaper than other forms of marketing
- You can advertise your products/services to people interested in your products/services
- Easily cross-sell your products/services
- Generate repeat sales
- It builds relationships, loyalty and trust with your customers
- Supports sales initiatives through other online channels
- Fully measurable – track sales and revenue created from email campaigns
Email Marketing - What we offer:
| 1. | Design - Customized email campaign templates adhering to email design best practices |  |
| 2. | Creative Copy - Professional email copy writing services to increase open rate and conversions |  |
| 3. | Mailing List - Set-up, cleaning and ongoing management i.e. removing unsubscribe requests | |
| 4. | Campaign Set-Up – Set-up email campaign in our email broadcasting system | |
| 5. | Tracking – Track all urls within the email campaign | |
| 6. | Testing – Run A/B split testing to identify winning email template & content. | |
| 7. | Deployment - Send out all email to recipients on the email list via our email broadcasting system |  |
| 8. | Landing Page Optimization - Review landing pages to ensure a high conversion rate. | |
| 9. | Reporting – # of emails delivered and opened, total click throughs, bounce and unsubscribe rates, identify content /layout that drove most clicks / sales / leads. | |
| 10. | Ongoing modifications – Continually review and update email campaigns, mailing list and email strategy based on findings and results from previous campaigns. | |
Our Email Marketing Specialists will work with you to ensure your company has a strong and cost effective Email Marketing presence.
Call us on (416) 477 1917 to get started on your Email Marketing Campaigns.
